TiKTok converted in online store: this is the new proposal of Google

Every few years we see an application stand out above the rest. Facebook was in its time, then Snapchat, and in 2020 the winner is clearly china TikTok.

There are many companies that are copying some of their ideas as l app succeeds not only in China but also in markets such as Spain or the united States. Facebook, without going further, has launched reels on Instagram, which comes to be the response of Mark Zuckerberg to not be able to acquire TikTok.

Today it is Google that is inspired by the form clear enough in the service to asia, although not with a app social, but with a sort of store online.

Shoploop is a app to buy beauty products

Area 120 it is the division’s experimental Google software, and that is where it has come out this app. Shoploop we offer videos up to 90 seconds where certain creators show us how to work various beauty products.

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We can buy them directly from the application, with the peace of mind of knowing that our data will not end up in a dubious shop. The idea is to simplify a flow of purchase very common:

1. We see a product we like in a social network.
2. We are going to Youtube to see how it is and search for reviews.
3. We headed to an online shop to buy it.

The proposal of Shoploop is to be able to do all of that without leaving the application. And in no time you lose the social component, since we are able to follow creators that you like and share your content through any app that we have in the mobile.

As we have indicated at the start, for now, the project focuses on creators of content related to the facial care, makeup, manicure and hair care. It is possible that this will expand in the future but we don’t know.

By the time this service has been launched on a limited basis in some markets and we can not download it in Spain, but if it works we have no doubt that Google will international.

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