Microsoft News is now Microsoft Start: renaming Microsoft’s news app to compete with Google Discover

Microsoft continues to bet on the Android market and this time it uses a nomenclature change with one of your existing applications. ** Microsoft Start is the name from now on has the old Microsoft News, Redmond’s alternative to Google Discover.

Google has Discover as a utility to compile the news that may be of interest to us based on our browsing habits and location. The same as Microsoft does, now with Microsoft Start. A tool for Android-based devices that also has its corresponding web version.

Google Discover competition

Microsoft changes the name of its application again and after a change in 2018 in which went from being MSN News to Microsoft NewsNow, three years later, it is renamed Microsoft Start. And it’s not just a name change, since the company has redesigned the web version from your news portal.

The objective is ** to improve the experience they were already offering on mobile devicesv and in this way to be able to compete on an equal footing, or at least try, with Google Discover. New name and new icon, although the application that we all knew is still the same.

Microsoft Start is an application dedicated to displaying news and current affairs, last minute information on topics that may interest us. This tool allows us to establish which news or media we like or do not like to improve the recommendations, move by categories to find news or save them to read them later.

Navigation is carried out by a tabbed browsing system in which to read news, articles and access recommendations. It also has a private mode included in case we want the search data not to be saved on our device.

Microsoft Start complete the user experience with a news search engine and your own Google Lens to search for images, products or texts, with the options to copy or translate the texts recognized with the photo camera of our mobile phones, or from the gallery.

More information | Microsoft

(function () {window._JS_MODULES = window._JS_MODULES || {}; var headElement = document.getElementsByTagName (‘head’)[0]; if (_JS_MODULES.instagram) {var instagramScript = document.createElement (‘script’); instagramScript.src = “https://platform.instagram.com/en_US/embeds.js”; instagramScript.async = true; instagramScript.defer = true; headElement.appendChild (instagramScript); }}) ();

–
The news

Microsoft News is now Microsoft Start: renaming Microsoft’s news app to compete with Google Discover

was originally published in

Engadget Windows

by
Jose Antonio Carmona

.