How to add a WhatsApp chat button to your business profile on Instagram

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Thousands of companies in Spain they use Instagram as their showcase, a way to show users your products or services directly, and in some cases buy directly. When it comes to being in contact with your customers, whether to answer questions, talk about products or make sales, WhatsApp is an extremely important medium.

In fact, it is common for a company’s Instagram profile to mention the WhatsApp number so that anyone can get in touch. Although if anyone wishes to do this, first they have to add that number in their contacts and then start the chat. This changes now with the arrival of a button.

Instagram and WhatsApp join forces

Instagram anniversary

To make the experience of contacting, companies will now have a WhatsApp chat button on your profile on Instagram. Thanks to this button it will be possible to contact the company directly, making the process faster for any user or client of said company. A single touch will be enough to get in touch with that company.

Any user who discovers a company on Instagram and has an interest in their products or services or has any questions, may contact them directly. You just have to click on that button open a WhatsApp chat with the company, so that they will answer that question as soon as possible.

Steps to put the WhatsApp button

Those companies that want to put that WhatsApp button on their profiles on Instagram they can do it by following a few steps, which the application itself already explains. In order to do this, you need to have a professional account for the business on the social network, as well as an account on WhatsApp Business or the normal version of the app. It will also be necessary to have both applications updated to their most recent version. The steps to follow in this case are:

  1. Open Instagram.
  2. Go to your profile.
  3. Click on Edit Profile.
  4. Go to the Public contact information section.
  5. Select WhatsApp.
  6. Enter the WhatsApp number you want to link to your account.
  7. Click on Send confirmation code.
  8. Then confirm this code.

These steps allow you to already have that WhatsApp chat button in your professional account on Instagram. Users who enter the profile will be able to click on this button to open a chat with the company directly.

How to add a WhatsApp chat button to your business profile on Instagram 2

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